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Hand Drawn Type with Ari Woeste

  • Fool Proof 201 6th St SE #4 Minneapolis, MN 55414 (map)

In this workshop, you’ll learn creative and technical secrets letterers and type designers alike use to push their typographic work from clumsy to exceptional—and how to apply them to your own work through hands on exercises and demos.


Many of us struggle to communicate how we feel in our distraction-filled world. Since letters are our most direct form of visual communication, the art of lettering and type design have become increasingly popular as a means to creatively express our unique selves in a world full of noise.

The way letters are shaped can express a wide range of emotion to reinforce your message, from stoic and reserved to sassy and quirky. Choosing from existing fonts on the internet can be daunting or even underwhelming when you have a specific idea in mind. So how can you be in control, to draw your own type or lettering?

Most of us know good type when we see it. So it’s likely you know more about type than you think, you just need that extra push and the extra set of skills and cheat codes to make letters look the way you envision them.

You’ll walk away from this 4 hour workshop with a hand lettered piece, understanding of process from concept to vector, and tips that’ll empower you to take your type and lettering related work to the next level.

Course Topics:

  • Hand drawn analog lettering & type (pencil & paper)

  • Properly converting to vector (Adobe Illustrator, no live trace allowed!)

  • Properly modifying existing fonts for logotypes

  • Creative copywriting for lettering

  • Q&A


  • Drawing supplies

  • Hand Drawn Type Handbook (resources, tools, and tips)

  • Refreshments

  • PDF of presentation emailed following the workshop


  • Although all skill levels are welcome and no experience is necessary, this course is crafted for those with beginner knowledge of lettering or type, or moderate understanding of graphic design principles.

What to bring:

  • Notebook to take notes

  • Laptop for following along in Ai demos (recommended but not required)

  • Yourself, willingness to learn and a bit of vulnerability!


What's parking like?
There is plenty of free street parking near Fool Proof. But if you prefer a paid, protected lot there are a couple nearby in the Northeast neighborhood within short walking distance.

Can I contact the organizer with any questions?
Yes! If you have any questions at all or have burning questions you'd like me to cover at the workshop, please email me at

What's the refund policy?
Since hosting a workshop as a solo freelance artist is requires a lot of investment and proper planning for the right amount of people, unfortunately I cannot issue refunds through Eventbrite. If you encounter an unexpected, special circumstance that inables you from attending, please contact me at and I'll do my best to work with you to refund what I can.

Do I have to bring my printed ticket to the event?
Nope! Just bring yourself and I'll have all your registration info on hand.

Is my registration fee or ticket transferrable?
If you cannot attend and wish to sell or gift to another, please contact me to notify me of the new attendee's details.

Do I really need to bring a laptop?
Although you don't need to, if you have one and would like to follow along while I demo vectoring tips in Illustrator, you are more than welcome! Just make sure it's fully charged as access to outlets will be limited. All info presented in the workshop will be emailed for you to reference when you get home to your computer to practice.

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